Information about us

www.thepattern.app is a site operated by Pattern Technologies Pvt Ltd (we and/or the Company). We are registered in Pakistan under company number 0197421 and our registered office and main trading address is at 389- G, Street 20, Phase 5 DHA, Lahore, Pakistan.

Accessing our site

Access to our site is permitted on a temporary basis, and we reserve the right to withdraw or amend the service we provide on our site without notice (see below). We will not be liable if for any reason our site is unavailable at any time or for any period.

From time to time, we may restrict access to some parts of our site, or our entire site, to users who have registered with us.

If you choose, or you are provided with, a user identification code, password or any other piece of information as part of our security procedures, you must treat such information as confidential, and you must not disclose it to any third party. We have the right to disable any user identification code or password, whether chosen by you or allocated by us, at any time, if in our opinion you have failed to comply with any of the provisions of these terms of use.

When using our site, you must comply with the provisions of our acceptable use policy available on our website.

You are responsible for making all arrangements necessary for you to have access to our site. You are also responsible for ensuring that all persons who access our site through your internet connection are aware of these terms, and that they comply with them.

Intellectual property rights

We are the owner or the licensee of all intellectual property rights in our site, and in the material published on it. Those works are protected by copyright laws and treaties around the world. All such rights are reserved.

You may print off one copy, and may download extracts, of any page(s) from our site for your personal reference and you may draw the attention of others within your organization to material posted on our site.

You must not modify the paper or digital copies of any materials you have printed off or downloaded in any way, and you must not use any illustrations, photographs, video or audio sequences or any graphics separately from any accompanying text.

Our status (and that of any identified contributors) as the authors of material on our site must always be acknowledged.

You must not use any part of the materials on our site for commercial purposes without obtaining a license to do so from us or our licensors.

If you print off, copy or download any part of our site in breach of these terms of use, your right to use our site will cease immediately and you must, at our option, return or destroy any copies of the materials you have made.

Reliance on information posted

Commentary and other materials posted on our site are not intended to amount to advice on which reliance should be placed. We therefore disclaim all liability and responsibility arising from any reliance placed on such materials by any visitor to our site, or by anyone who may be informed of any of its contents.

Our site changes regularly

We aim to update our site regularly, and may change the content at any time. If the need arises, we may suspend access to our site, or close it indefinitely. Any of the material on our site may be out of date at any given time, and we are under no obligation to update such material.

Our liability

The material displayed on our site is provided without any guarantees, conditions or warranties as to its accuracy. To the extent permitted by law, we, other members of our group of companies and third parties connected to us hereby expressly exclude:

All conditions, warranties and other terms which might otherwise be implied by any law of Pakistan.

Any liability for any direct, indirect or consequential loss or damage incurred by any user in connection with our site or in connection with the use, inability to use, or results of the use of our site, any websites linked to it and any materials posted on it, including, without limitation any liability for:

    loss of income or revenue;

    loss of business;

    loss of profits or contracts;

    loss of anticipated savings;

    loss of data;

    loss of goodwill;

    wasted management or office time;

and for any other loss or damage of any kind, however arising and whether caused by tort (including negligence), breach of contract or otherwise, even if foreseeable, provided that this condition shall not prevent claims for loss of or damage to your tangible property or any other claims for direct financial loss that are not excluded by any of the categories set out above.

This does not affect our liability for death or personal injury arising from our negligence, nor our liability for fraudulent misrepresentation or misrepresentation as to a fundamental matter, nor any other liability which cannot be excluded or limited under applicable law.

Information about you and your visits to our site

We process information about you in accordance with our privacy policy available on our website. By using our services, you consent to such processing and you warrant that all data provided by you is accurate.

Collecting Personal Information:

When you use our app to avail services, we may receive or collect ways in a few mentioned ways.

    Information you provide us:

When you create an account on Pattern app or website, we store your information provided on the user profile. This includes your name, phone number, email address, delivery address(es), payment methods, payment information and order history details

    As part of your communications:

When you approach Pattern helpline or online help desk, we store your query and the information we provide you against that query. We may also store your nature of query, mode of contact, purpose of interaction and the action we took.

    Information collected automatically:

When you use our site or app, we may receive and store certain information about you. It may include your technical information, site usage and site preferences. It includes your activities on websites, your IP address, browser and operating system. We also collect information to understand site usage patterns and web traffic. To understand customer web usage traffic patterns in order to provide an improved customer experience, we may collect the web pages you were using before and after logging on to Pattern. We use cookies to monitor your web usage preferences.

    Location:

As per your settings in your device, we may track and store your exact location at the time of placing order. You can toggle this setting on or off on your device, depending upon the system you’re using.

    Referral program:

When you invite people from your social circle to join Pattern, we ask your permission to access your phonebook. You may choose to provide names and email addresses individually. Either way, we may store your contacts’ names and email addresses where the link to join to Pattern was sent to track the success of new users signing up. Similarly, if someone invites you to join Pattern, we may inform them that you are already a part of Pattern users by storing your name and email address.

    Third parties and publicly available sources:

We may receive information about you from other services such as your social media if you use them to login to use Pattern. We may also access your characteristic demographic information such as your income, marital status, spending habits.

Cookies and Trackers 

We use web beacons, pixels, session replay/screen capture, and similar technologies to track your web usage and digital footprint. We do this to improve and personalize your experience with us. We may also collect real-time basis information on how you use and navigate similar services. We may also collect your information to plant interest-based ads. You can choose to opt out by changing settings on your device.

How we process your collected information 

We store your data to process your orders. For example, we may store your credit card information to complete payment of your order.

We maintain our database to improve and personalize your experience with us.

We store your phone number and email to send you promotions, discounts, order details, and delivery status. In case of our marketing emails, you can choose to opt out of receiving them by unsubscribing.

Once your identity is verified with us, we store your information to avert spam, malware, security risks and other malicious viruses that could affect you.

Certain services are protected under the law. We may process your information in case of legal proceedings or investigation.

If we use your information for any other purposes, we will disclose them to you.

Sharing your personal data with third-parties

We may share the information you provide us with our vendors, subsidiaries, if required by law, and transactions with banks. In case of a merger or an acquisition, we may share your data with the company in question.

Your rights as a user

You may request, at any given time, to find out what information we store about you. You may send a formal request at socials@theattern.app. We shall respond with a full report.

You have rights to edit your personal information such as your name, delivery address in the Accounts section of the app or website

You have the right to request to delete your account with us by sending us an email at socials@theattern.app. We shall remove your information. However, as per law, we may retain some of your personal information in case it is needed for legal purposes.

We may also store your information you provided with consent to conduct user research and aid in Pattern’s marketing to target audience.

When you sign up for a Pattern account, you are opting in to receive emails from Pattern Technologies Pvt Ltd. You may click the “unsubscribe” button at the bottom of the commercial email messages to unsubscribe, but note that you cannot opt out of receiving certain administrative policy, service policy, or legal policy from Pattern Technologies Pvt Ltd.

Transactions concluded through our site 

Contracts for the supply of goods formed through our site or as a result of visits made by you are governed by our terms and conditions of supply available on our website.

Uploading material to our site

Whenever you make use of a feature that allows you to upload material to our site, or to make contact with other users of our site, you must comply with the content standards set out in our acceptable use policy available on our website. You warrant that any such contribution does comply with those standards, and you indemnify us for any breach of that warranty.

Any material you upload to our site will be considered non-confidential and non-proprietary, and we have the right to use, copy, distribute and disclose to third parties any such material for any purpose. We also have the right to disclose your identity to any third party who is claiming that any material posted or uploaded by you to our site constitutes a violation of their intellectual property rights, or of their right to privacy.

We will not be responsible, or liable to any third party, for the content or accuracy of any materials posted by you or any other user of our site.

We have the right to remove any material or posting you make on our site if, in our opinion, such material does not comply with the content standards set out in our acceptable use policy available on our website.

Viruses, hacking and other offenses

You must not misuse our site by knowingly introducing viruses, trojans, worms, logic bombs or other material which is malicious or technologically harmful. You must not attempt to gain unauthorized access to our site, the server on which our site is stored or any server, computer or database connected to our site. You must not attack our site via a denial-of-service attack or a distributed denial-of- service attack.

We will report any such breach to the relevant law enforcement authorities and we will cooperate with those authorities by disclosing your identity to them. In the event of such a breach, your right to use our site will cease immediately.

We will not be liable for any loss or damage caused by a distributed denial-of-service attack, viruses or other technologically harmful material that may infect your computer equipment, computer programs, data or other proprietary material due to your use of our site or to your downloading of any material posted on it, or on any website linked to it.

Linking to our site

You may link to our home page, provided you do so in a way that is fair and legal and does not damage our reputation or take advantage of it, but you must not establish a link in such a way as to suggest any form of association, approval or endorsement on our part where none exists.

You must not establish a link from any website that is not owned by you.

Our site must not be framed on any other site, nor may you create a link to any part of our site other than the home page. We reserve the right to withdraw linking permission without notice. The website from which you are linking must comply in all respects with the content standards set out in our acceptable use policy available on our website.

If you wish to make any use of material on our site other than that set out above, please address your request to socials@thepattern.app.

Links from our site

Where our site contains links to other sites and resources provided by third parties, these links are provided for your information only. We have no control over the contents of those sites or resources, and accept no responsibility for them or for any loss or damage that may arise from your use of them.

Promotions

From time to time, we may offer free promotions through our site, in relation to each of which: unless stated to contrary, such promotion is open to all Pakistani residents aged 18 or over;

where such promotion is run through any website provided by a third party (including but not limited to Facebook and Twitter), it is acknowledged by each of us and you that such promotion is in no way sponsored, endorsed or administered by, or associated with such third party, which is hereby released by each of us and you from any liability arising in relation to such promotion.

Jurisdiction and applicable law

The Pakistani courts will have exclusive jurisdiction over any claim arising from, or related to, a visit to our site although we retain the right to bring proceedings against you for breach of these conditions in your country of residence or any other relevant country.

These terms of use and any dispute or claim arising out of or in connection with them or their subject matter or formation (including non contractual disputes or claims) shall be governed by and construed in accordance with the law of Pakistan.

Variations

We may revise these terms of use at any time by amending this page. You are expected to check this page from time to time to take notice of any changes we made, as they are binding on you. Some of the provisions contained in these terms of use may also be superseded by provisions or notices published elsewhere on our site.

Your concerns

If you have any concerns about material which appears on our site, please contact socials@thepattern.app. Thank you for visiting our services.